Strategic management for the best Creative ROI results
October 2, 2026, 10:00
When?
October 2, 2026, 10:00 AM–2:00 PM
Where?
Centrum Kreatywnośći Targowa, online
registration
Online training
How to manage strategically, that is:
1. in strategic areas,
2. agilely, but without improvisation,
3. investing resources where they bring the greatest effect, i.e. Creative ROI
3h of training covering the following topics:
original approach to what it means to manage strategically
goal
practices
competencies
examples, i.e. what managing strategically means in practice - profitability, market/client, process, tools, organization, skills/behaviors
approach to proactively seeking strategic changes and their effective implementation
strategic analysis: challenges/vision/priority changes/plan
managing strategic change based on project management
agility - the Lean Start-up concept - iterative Think/Build/Measure/Learn"
Trainer: Katarzyna Aniołek
She is a business transformation practitioner combining 20+ years of global experience gained in consulting and in managerial positions with knowledge in management theory and business psychology from the University of Wisconsin and the Szkoła Główna Handlowa.
Other
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