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Content That Engages (and Sells) – A Content Strategy Without Chaos

November 23, 2026, 15:00
When? 23 November, 15:00-17:00 Where? Bielański Integrator Przedsiębiorczych Al. Zjednoczenia 25, room 18 ( registration ) What will you gain from participating? you will learn how to build a content strategy tailored to your business goals you will learn how to create content that engages audiences and supports sales you will learn ways to match publication formats to specific goals you will learn where to source content ideas and how to reuse them multiple times you will learn how to plan publications and analyze their results without chaos you will create your own communication pillars, idea bank and a preliminary publication plan This event will be particularly valuable for: people running their own business who manage their own social media people preparing to launch their own business and planning its communication people who want to organize their social media activities and spend less time on them without sacrificing effectiveness Schedule / Agenda 15:00–15:10 – Welcome and introduction 15:10–16:50 – Substantive part with short practical tasks: content strategy, good practices for creating engaging and sales-driven content, choosing formats, planning publications and analyzing results. 16:50–17:00 – Summary and Q&A session. Speaker: Olimpia Jenczek Freelancer and social media communication specialist. For years she has been creating content, training and consulting NGOs and entrepreneurs in social media, brand building and online communication. Accessibility for participants: We want our events to be accessible to everyone, including people with special needs. If you need support (e.g. an adapted place for a wheelchair user), please contact us in advance: Email: [email protected] Phone: 22 443 47 02 Thanks to your information we will be able to better prepare the event and provide appropriate facilities.
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